Brand strategy
Positioning, identity and campaign thinking for sports brands, clubs, events, developers and businesses.
- Brand positioning and messaging
- Audience and competitor insight
- Campaign concepts and creative platforms
Sports and real estate marketing agency · Dubai
Marketing that moves sport, brands, athletes and property.
We’re a full-service team for brand strategy, content creation, consultancy and performance marketing. We turn big ideas into content people stop for, and that content into customers.
Trusted by Nike, Puma, Gillette and 20+ clients
Who we are
Emerald & Dune is a Dubai-based marketing agency for sports brands, athletes, real estate and businesses. We combine brand strategy, content creation, marketing consultancy and performance marketing on Meta, Google, TikTok and Snapchat, backed by more than ten years in marketing and 20+ clients.
Gillette × Jumeirah Johns | Don’t Settle
Vertical film
Riding for the ones who refuse to settle.
Bilingual English and Arabic campaign film following a road-cycling crew through the mountains, cut for social.
Play the film →What we do
All servicesEverything you need to win, under one roof.
Content creation
Campaign films, athlete profiles, property films and social-first edits, made to an agency standard.
- Brand campaign films and cut-downs
- Campaign, product and athlete photography
- Athlete, fighter and event content
Marketing consultancy
An experienced outside view on what’s working, what isn’t and where to put the budget next.
- Marketing audits
- Go-to-market and launch plans
- Channel and content planning
Performance marketing
Paid campaigns built to generate leads and sales, not just views. Our fastest-growing arm.
- Lead generation campaigns
- Paid social on Meta, TikTok and Snapchat
- Google Search and YouTube ads
Campaign photography
Stills that sell the story.
Alongside film, we shoot the stills brands need for launches, e-commerce and always-on social.
- Campaign and lifestyleHero imagery for launches, ads and out-of-home.
- Product and e-commerceClean, consistent shots for product pages and catalogues.
- Athlete portraitsProfiles and press shots for athletes, fighters and coaches.
- Events and activationsSame-day coverage of shows, fight nights and brand moments.
Brands and partners we’ve worked with
Our approach
01 02 03 04
Big on ideas. Bigger on delivery.
We start with strategy
so every frame and every dirham of spend has a job to do.
We create with craft
to an agency standard, whether it’s a hero film or a ten-second story.
We move with the culture
so your brand shows up where the conversation already is.
We measure what matters
Views are nice. Leads, sales and fans are better.
20+Clients worked with
10+Years in marketing
5+Sports covered
Got a brief? Let’s make yours next.
Tell us what you’re working on and we’ll come back with ideas.