# Emerald & Dune

> Emerald & Dune is a Dubai-based marketing agency for sports brands, athletes, real estate developers and businesses. It offers brand strategy, content creation, marketing consultancy and performance marketing (paid ads and lead generation on Meta, Google, TikTok and Snapchat). Founded by Conan, it draws on 10+ years in marketing and has worked with 20+ clients, including Nike, Puma and Gillette.

## Key facts
- Location: Dubai, United Arab Emirates; works with clients in the UAE and internationally
- Founder: Conan (10+ years in marketing, including agency-side performance advertising)
- Clients and partners: Nike, Puma, Gillette, Castore, Everlast, Michael Conlon, Jumeirah Johns, EOS Active, UN Climate Change, Agaru Sports, House of Performance
- Sports covered: boxing and combat sports, running, padel, cycling, fitness, sportswear
- Real estate: photoreal CGI renders, 3D walkthroughs and flythroughs, launch and investment films, and lead generation for property developers (all work under NDA)
- Contact: emerald.and.dune@gmail.com, https://emeraldanddune.com/contact/, WhatsApp https://wa.me/971585741140
- LinkedIn: https://www.linkedin.com/company/emerald-and-dune

## Services
- [Brand strategy](https://emeraldanddune.com/services/#brand-strategy): Positioning, identity and campaign thinking for sports brands, clubs, events, developers and businesses.
- [Content creation](https://emeraldanddune.com/services/#content-creation): Campaign films, athlete profiles, property films and social-first edits, made to an agency standard.
- [Marketing consultancy](https://emeraldanddune.com/services/#marketing-consultancy): An experienced outside view on what’s working, what isn’t and where to put the budget next.
- [Performance marketing](https://emeraldanddune.com/services/#performance-marketing): Paid campaigns built to generate leads and sales, not just views. Our fastest-growing arm.
- [Real estate marketing](https://emeraldanddune.com/services/#real-estate): CGI renders, 3D walkthroughs, launch films and lead generation for developers

## Pages
- [Home](https://emeraldanddune.com/): overview, featured work and services
- [Work](https://emeraldanddune.com/work/): portfolio of sports and real estate films with a project index
- [Services](https://emeraldanddune.com/services/): detailed services, process and FAQ
- [About](https://emeraldanddune.com/about/): the agency’s story and approach
- [Contact](https://emeraldanddune.com/contact/): enquiry form for new projects

## Selected work
- Gillette × Jumeirah Johns, Don’t Settle (Brand campaign · Cycling): Bilingual English and Arabic campaign film following a road-cycling crew through the mountains, cut for social. Result: A bilingual hero film and social cut-downs that carried the Don’t Settle campaign across English and Arabic audiences.
- Agaru Sports, Brand film (Sportswear · Combat sports): Fight-gym brand film for sportswear label Agaru Sports: shadowboxing, pad work and time with the fighters who wear the kit. Result: A hero piece of fight-culture content to anchor the brand’s social channels and paid ads.
- Castore, Athlete shoot (Sportswear · Athlete content): Athlete content for premium sportswear brand Castore, from a moody portrait to post-session recovery in the gym. Result: Ready-to-post athlete content in the brand’s look, built for Reels and TikTok.
- EOS Active, Women’s activewear campaign (Brand campaign · Padel and running): Campaign film for a women’s activewear range, moving from glass-walled padel courts to an early-morning run. Result: One flexible campaign film that worked for the launch, paid social and the brand’s own channels.
- House of Performance, Gym brand film (Fitness · Brand film): Brand film for a performance gym: members training, mobility work and the energy of the floor. Result: Content that shows the experience before people walk in, made to drive trial memberships.
- EOS Active, Dubai Muscle Show (Event content · Activewear): Event coverage of EOS Active’s stand at the Dubai Muscle Show: ambassadors, visitors and the buzz on the floor. Result: Same-week event content that extended the brand’s show presence to everyone who couldn’t attend.
- Agaru Sports, Fight night promo (Combat sports · Event promo): Fight-week promo for Agaru Sports built from face-offs, skipping drills and camp footage. Result: Built anticipation through fight week with face-off and camp footage cut for social.
- Cameron Voung × Everlast, Fighter profile (Combat sports · Athlete content): Boxer profile with Everlast: hand wraps, bag work and a ringside portrait under the gym lights. Result: A polished profile piece that both the fighter and his sponsor could share with their audiences.
- Agaru Sports, Training range campaign (Sportswear · Studio campaign): Studio campaign for Agaru Sports’ training range: clean backdrop, athletes in motion and product front and centre. Result: A consistent set of product-led visuals for the range launch across social and e-commerce.
- Agaru Sports × Jono, Athlete collab (Combat sports · Collaboration): Athlete collaboration with Jono for Agaru Sports, mixing training footage with behind-the-scenes moments. Result: Collab content that put the brand in front of the athlete’s own following.
- UN Climate Change, Campaign film (Cause campaign): Beach lifestyle film with subtitled voiceover on bravery, confidence and determination, driving viewers to the campaign site. Result: A subtitled campaign film built for sound-off feeds, pointing viewers to the campaign site.
- Boxing apparel, Studio shoot (Sportswear · Combat sports): Studio product film of a fighter shadowboxing in a matching activewear set. Result: Clean product-in-motion content ready for e-commerce pages and ads.
- Runner story, Waterfront miles (Running · Athlete content): First-person running story along the waterfront, subtitled for sound-off viewing. Result: An authentic athlete story designed to hold attention in sound-off feeds.
- Coach Nic, Training content (Fitness · Coach content): Training content for a coach’s channel: band work and core sessions in the gym. Result: A bank of training content to keep the coach’s channel posting consistently.

## FAQ
- Q: What does Emerald & Dune do?
  A: Emerald & Dune is a marketing agency for sports brands, athletes, real estate developers and businesses. We provide brand strategy, content creation, marketing consultancy and performance marketing (paid advertising and lead generation).
- Q: Who do you work with?
  A: Sports and sportswear brands, athletes and fighters, coaches, clubs and events, real estate developers, and businesses that want to connect with sport. We have worked with more than 20 clients, including brands such as Nike, Puma and Gillette.
- Q: Where are you based?
  A: We are based in Dubai, United Arab Emirates, and work with clients across the UAE and internationally.
- Q: Which sports do you cover?
  A: Boxing and combat sports, running, padel, cycling, fitness and sportswear, with campaign, athlete and event content across each.
- Q: Do you run paid advertising?
  A: Yes. Our performance marketing team plans and runs lead generation and paid campaigns on Meta (Facebook and Instagram), Google and YouTube, TikTok and Snapchat.
- Q: Do you create CGI renders and walkthroughs for real estate?
  A: Yes. We produce photoreal exterior and interior CGI renders, 3D walkthroughs and aerial flythroughs from a developer’s architectural plans, and turn them into launch films, social content and lead generation campaigns.
- Q: Can you work under NDA?
  A: Yes. We regularly work under NDA and within the client’s brand guidelines. Project details, plans and renders stay confidential, and the client owns the final assets.
- Q: How much does a project cost?
  A: Every project is scoped to your goals. Share a rough budget range in the enquiry form and we will come back with a proposal that sets out the scope and price before any work starts.
- Q: How do we get started?
  A: Send an enquiry through the contact page or email emerald.and.dune@gmail.com. We will talk through your brief and send a proposal.